Thanks to the introduction of the new generation of mobile phones, the business and marketing industry now has a new market resource to market and advertise in. In a nutshell, mobile marketing for business is one of the most effective ways to reach a specific target audience and with a proper mobile marketing campaign, it is highly possible to draw in huge numbers of potential clients with it than it would be with other forms of advertising and promotion today. Business organizations that are currently using mobile text marketing can easily interact with their potential customers in a direct manner, so there is no wonder why mobile SMS marketing is expected to become one of the most successful and cost-effective promotional campaigns in the industry. With millions of mobile users and billions of text messages being sent and received by the day, this is indeed one of the most successful forms of communication now. All a business has to do is access a small portion of the entire mobile users’ volume. That would, in itself, be more than enough to jumpstart any business.
To capitalize on what is being offered, you must first learn how to approach mobile marketing from people who are already using the technology. The old saying “The Trend is your Friend” applies to virtually every aspect of earning money, and that same principle also applies to people’s habits. This means we can predict the public’s behavior and if we give the people what they want, they will give us what we want – money. Well over 200,000 of Apple’s iPhone and Google’s Droid are being activated each day. So the most efficient way to reach this mass of potential customers is through their smart phones, especially since there is so little competition in mobile marketing at this time. According to a recent report, a growing number of cable television subscribers are dropping their subscriptions, but those same people are keeping their Internet connections and mobile phone owners are increasingly relying on their mobile phones to access the Internet.
Developing a mobile website and knowing this promising mobile marketplace is essential to your marketing success. You need to understand that mobile marketing is a strong medium to reach your customers and should be a part of your overall marketing strategy. Currently you have alternatives. Try this experiment! Every internet marketer should do a quick experiment and look at how their current “desktop” website looks on various mobile devices. Various smartphones only deliver a version of your current desktop site. Sadly, it’s not that effective. What next? You want to be in the mobile marketing niche as mobile web searching is gaining explosive growth. Google’s mobile traffic has quintupled since 2007 and that growth will persist as smartphone penetration increase. Smartphone web searchers are looking for you and it will be important for you to be there with a great mobile site experience. The good news is that many online training courses have grown recently. Many training programs on marketing utility like Mobile Monopoly, StomperNet Mobile, Mobile Traffic Domination, Mobile Marketing Exposed, Mobile Marketing Masters and Mobile Marketing Wealth Systems has come up and it is crucial for you to analyze them. Check them. What’s missing from your marketing campaign?
SMS Marketing – Simple but effective, precisely because of their bite-sized pieces. Keep it short but complete, and include a call to action. 2. Email – Demaria cites statistics that email is the most popular activity on smartphones. Make good use of it. 3. Facebook App – Again, Demaria cites statistics showing that 40% of Facebook’s revenue comes from mobile. He also goes over how to make the most out of Facebook’s mobile layout in his blog post. 4. Foursquare and/or Yelp Apps – Make sure you create or claim you business’s listing on such apps, and consider getting paid ads on these. They are highly localized and focused on local small businesses. 5. Mobile Search Engine Optimization – This makes your site more likely to show up on mobile searches, and therefore, easier to find. This is done primarily by optimizing your site to be mobile-friendly, such as by following guidelines from Google.
Mobile phones have impacted our way of life so much that their presence has become essential in order to carry on with our lives. We are living in the age of technology and today one of the most sought after piece of technology is mobile phone. This is one electronic device which has changed the way we used to live and it is almost impossible today to imagine life without the mobile phones. Now days, our lives have become so inter connected with each other that we need uninterrupted connectivity every time we need it. Our professional lives demand 24×7 connectivity so the challenging deadlines can be matched and fruitful results can be achieved and mobile phones play essential part in managing all these difficult scenarios. This ever growing demand has changed all the scenario as far as the mobile telephony is concerned as the cut throat competition has forced all the players in mobile phone industry to come up with offers such as Free Gifts With Mobile Phones, free talk time and messages, free minutes for international calls etc. Because of this rising competition, once high-priced mobile phones, now, have become affordable.